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the force defining gen-z culture
Poybo Media is a digital publishing company that owns a portfolio of brands defined by content that is raw, organic, and diverse. Our audience-first and platform-specific approach allows us to speak to everyone united by the intersections of pop culture.
84.6%
engagement rate (2022)
6B+
video views
5M+
followers
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In The Press
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Our suite of innovative marketing solutions helps share stories that authentically connect with Gen-Z and millennial audiences. Using unique creative and our award-winning strategy, we maximize social media reach to deliver measurable business impact.
40%
U.S. consumer spending
8s
average attention span
3.5H
daily video consumption
break into gen-z
Poybo promoted McDonald's Dollar Menu McMuffin Sandwich through a Twitter thread design. Using this authentic demeanor, the post garnered strong organic earned impressions.
contact
hi@poybo.com
Front A, 800 Third Ave.
New York, NY 10022
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